This past August 30th, Lauren and I had the privilege of being part of an incredible event at Bottega Exchange—“Up Close and Personal.” This evening was about bringing together a group of passionate, driven women to explore themes of financial happiness, purposeful branding, empowerment, and building robust and supportive business relationships. The event wasn’t just […]
Empowering Startups and Women Entrepreneurs: Women of Global Change Workshop and 5 things Experts Look for in a Pitch Practice. One Eye-Opening Experience
This past Friday was filled with inspiration and empowerment at Nevada Partners. Lauren Jones and I, Nadya Rousseau of Alter New Media, and Lauren A., CEO of All In Recruiting, participated in two impactful events to foster business growth and success among entrepreneurs. The day started with the Women of Global Change Entrepreneurship Workshop and a […]
Google Introduces Gemini Live: The AI Tool Set to Rival ChatGPT
The race to dominate the artificial intelligence (AI) landscape is heating up, and Google is making a significant move by introducing Gemini Live, its latest AI toolset. As AI continues to reshape industries and redefine the future of work, Google’s Gemini Live emerges as a direct competitor to OpenAI’s ChatGPT, promising to elevate the AI […]
Transforming Nonprofits with Digital Marketing Strategies: A New Era for Impact
As a nonprofit organization, you’re probably already aware of how important it is to connect with your audience and expand your reach. But did you know that digital marketing can transform how you engage with your supporters and achieve your mission? In this new era, digital strategies offer the tools to make a more significant […]
Reviving the Golden Era: How SumoShopStore Brings Retro Gaming Back to Life
The gaming world has always been in a state of rapid evolution, with cutting-edge graphics, complex gameplay, and immersive worlds pushing the boundaries of what’s possible. Yet, amidst this whirlwind of innovation, there remains a timeless charm to the games of yesteryear—the pixelated adventures, the chiptune soundtracks, and the simple yet profoundly engaging gameplay that […]
From Strategy to Impact: How Nadya Rousseau’s Purposeful Marketer’s Guide Can Elevate Your Brand
In today’s world, marketing often feels like a race to the next big trend. But can it be a path to something deeper? Can marketing be driven by purpose, not just profit? For Nadya Rousseau, the answer is a resounding yes. Purpose isn’t just a buzzword—it’s the heart of influential and impactful marketing. What is […]
The Power of Purposeful Partnerships: Why 70% of Consumers Prefer Mission-Driven Companies
In today’s world, buying decisions are about more than just price or quality. More and more, people want to support businesses that stand for something bigger than just profit. About 70% of consumers prefer to buy from companies that align with a mission they believe in. But what’s driving this trend, and what does it […]
Rebranding: When, Why, and How to Refresh Your Brand
Have you ever wondered if your brand is still connecting with your target audience or if it’s time for a change? In the fast-paced world of business, remaining static can lead to stagnation. As markets evolve, consumer preferences shift, and new competitors emerge, even the most established brands may struggle to maintain their relevance. This […]
The Power of Storytelling: How Disruptive Founders Can Share Their Vision
Storytelling is a game-changer for disruptive founders. It’s more than just sharing your vision—it’s about connecting with your audience on a deeper level and standing out in a crowded market. Customers now identify with brands that resonate with their values and experiences, thereby enhancing the need for effective storytelling strategies. When founders weave a narrative […]
Why Sustainable Fashion Matters: The Impact of IdyllVie
In a world increasingly aware of environmental issues, the fashion industry stands out as a significant contributor to ecological problems and a potential force for positive change. Sustainable fashion is not just a buzzword but a necessary evolution in how we produce, consume, and think about clothing. One brand at the forefront of this movement […]










