By Nadya Rousseau, CEO & Founder, Alter New Media On March 4, 2025, I walked into the grand ballroom of the Waldorf Astoria Beverly Hills. I was met with a vibrant energy that could only mean one thing—leaders from across the globe were gathered with one shared mission: to uplift, inspire, and empower. The Female Empowerment […]
What makes a brand unforgettable? Is it the product, the service, or the story behind it? In today’s digital landscape, storytelling is more than just a marketing tool—it’s the foundation of how brands connect with their audience. Consumers no longer buy products or services; they buy into stories that resonate with their values, aspirations, and […]
Artificial Intelligence (AI) is no longer just for tech giants and Fortune 500 companies. Nonprofits are also harnessing AI’s power to revolutionize how they operate, engage donors, and serve communities. By leveraging AI, nonprofits can maximize their resources, enhance outreach, and create a greater impact—all while remaining mission-driven. With AI’s ability to automate tasks, analyze […]
The Power of Personal Branding: 5 Secrets for Influencers Have you ever noticed how some people walk into a room and immediately command attention, even without saying a word? That’s the power of a solid personal brand—it speaks for you before you even begin. For influencers, your brand isn’t just about the content you post; […]
How Wombo AI is Redefining AI: Creativity, Accessibility, and Fun When Ben-Zion Benkhin launched Wombo AI, he had one goal: to make artificial intelligence accessible, creative, and fun. In a field often dominated by technical jargon and complex applications, Wombo AI stands out for its simplicity and universal appeal. The company quickly gained traction with […]
The Rise of AI-Generated Influencers: Innovation or Overreach? The face of marketing is changing rapidly, and so is the idea of authenticity. Today, some of the most-followed influencers on social media aren’t people at all; they’re meticulously crafted digital personas powered by advanced AI technology. These virtual influencers look and act so convincingly human that […]
iDox.ai: Revolutionizing Sensitive Data Discovery and Protection In the modern era of digital transformation, safeguarding sensitive information is more critical than ever. With over 402.74 million terabytes of data generated daily, according to Exploding Topics, managing and securing this data presents a massive challenge for organizations. iDox.ai, a leader in AI-powered document intelligence solutions, addresses […]
How Today’s CEOs Build Powerful Personal Brands Today’s most influential CEOs aren’t just company heads—they’re trusted voices, thought leaders, and sources of inspiration. A strong personal brand is a vital asset that reflects a CEO’s expertise, values, and vision while amplifying their business’s credibility and appeal. For CEOs looking to elevate their influence, crafting an […]
Blake Mycoskie, the visionary founder of TOMS Shoes, has built an iconic brand by reshaping how businesses approach social impact. Since its inception in 2006, TOMS has been at the forefront of purpose-driven enterprises, pioneering the “One for One” model. This revolutionary approach donates a pair of shoes to a person in need for every […]
A brand with a purpose does more than create products—it creates connections. Today’s consumers want more than just a transactional experience; they’re looking for brands aligning with their values and meaningfully contributing to the world. Enter the purpose-driven marketing funnel: a model that isn’t about pushing products but about nurturing relationships built on trust, impact, […]
